Goals Against Innovation

Goals Against Innovation

Extrinsic motivators that are set by others narrow our focus. “If you will…, then you will get…”-kind of goals limit our perception and imagination. We are so focused on fulfilling those certain “ifs” that we forget a bigger picture. This is especially true for...

NPS – Net Promoter Score

NPS – Net Promoter Score

Measuring satisfaction is a necessity. Data does not lie, however in order to make it meaningful, we need a way to catch not only the number, but also emotions behind it. This is where the "ultimate question" can be very helpful: "How likely is it that you would...

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